IGNITE XDS SERVICES
Content, Messaging & Storytelling
With the power of storytelling (the secret weapon of digital marketing) you can catapult your brand content to the next level, commanding attention and stirring the emotions of your customers. Ignite XDS will help you unlock the power of storytelling and realize the impact storytelling can have on your marketing strategy and ultimately your business.
Stories are the ultimate compelling tool in marketing. Tapping into your target audience’s emotions with a great story is the key to creating a meaningful connection, building trust, and ultimately driving conversions. Fictional tales and personal anecdotes have the power to captivate attention, invoke feelings, and shape behavior. Use stories in your digital content to create an unforgettable impression and make an impact, because stories have the capacity to reach us on a profound level.
When we hear stories, there is an EMOTIONAL reaction. Studies have shown that when you listen to a story, your brain releases Oxytocin, the hormone responsible for social bonding and trust. Tapping into this emotional response with your storytelling is key to creating a sense of connection and trust with your audience.
Beyond just words, the Ignite XDS film and photography team specializes in cutting-edge design principals to make telling your story through audio and visuals more exciting, more memorable, and more emotionally convincing frame-by-frame. Even where you’d least expect it, subtle movements and thoughtful details will catch the eye of your consumer and engage their decision-making brain. From full span commercials and storytelling videos to quick GIFs and subtle cinemographs, your visual marketing goals can come to life through movement.
CONTENT DEVELOPMENT THROUGH:
Brand Story Development
Technical & Marketing Copywriting
Video
Photography